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Archive for March, 2011

  • How Pure is Your Pure Platform?

    Thursday, March 31st, 2011

    Lotame’s CTO, Jeremy Pinkham, wrote a blog post for Admonsters about Data Management Platforms and why Lotame so passionately believes that publishers should be “partnering with a company that is already battle tested from running a business for over four years.” Read an excerpt below, or read the full post here. Some of our competitors in this market [...]

  • Scott L. Kauffman Joins Lotame’s Board

    Thursday, March 10th, 2011

    Jason Barnett and Jeff Burak also join company as Business Development Executives NEW YORK–(BUSINESS WIRE)–Lotame, the audience data intelligence leader, today announced the addition of digital media and advertising expert Scott L. Kauffman to its board of directors. Kauffman has more than 25 years of experience as a senior executive and board member at both public [...]

  • Web Apps, Meet Analytics

    Wednesday, March 9th, 2011

    Thomas Claburn, a seasoned business and technology writer, posted an article today in InformationWeek discussing how the partnership between Lotame and TransMedia underscores the growing value of user data to cloud services. Read an excerpt below, or read the full story here. When TransMedia launched its Glide platform in 2005, it was at the forefront of [...]

In the past 33 seconds, Lotame has collected and categorized 3379.47 new audience data points.