AdExchanger published a piece today titled “Making Transparency Real,” written by Lotame’s CMO Eric Porres. In this article we break down the issues/complications with transparency and offer up marketplace guidance. We hope you like it.
AdExchanger published a piece today titled “Making Transparency Real,” written by Lotame’s CMO Eric Porres. In this article we break down the issues/complications with transparency and offer up marketplace guidance. We hope you like it.